Our Sponsors

The Norfolk Superhero wouldn't run without the generosity of these wonderful sponsors who are supporting our 2019 event.


Swim Sponsor

The Living Leader 

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The living leader's development programmes have been designed to instigate sustainable and long term personal and workplace change, as well as dramatically lift employee engagement levels.



Kayak Sponsor

Greshams School

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Gresham’s provides a high quality, fully rounded, excellent education to boys and girls from the age of two to Sixth Form, from across the UK and overseas. The breadth and diversity of the school community make for a happy, warm and supportive learning environment.



Cycle Sponsor

Barratt & Cooke

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Barratt & Cooke stockbrokers, based in the heart of Norwich since 1880, have always adopted a basic principle: to provide a trusted personal portfolio management service to clients, whether individuals, trusts or charities. Our experienced team of investment managers contruct bespoke portfolios tailored to each clients requirements. Typically focusing on 'blue chip' equity as well as gilt and bond investments. 



Run Sponsor


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Holkham is the jewel in Norfolk's crown and one of the UK's leading rural estates. The estate is widely recognised for the diversity of its interests and its long-standing commitment to conservation, innovation and the local community. Today Holkham is a place where heritage, nature and enterprise combine to sustain rural values and to promote a thriving local economy. 



Bar Sponsor


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Established in 1872, Adnams is based at Southwold on the East Anglian Coast and is best known a a brewer of beer. Working with local farmers and producers they also run 3 hotels and supply countless great pubs with their wondrful beer, including the Ghost Ship, after whom our pop up bar is named after.



Bar Sponsor

Kings Head, Bawburgh

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Nestling in the heart of the picturesque village of Bawburgh, The Kings Head is a 17 th Century Freehouse pub, restaurant & Inn committed to upholding the fine living philosophy of it’s namesake    – sportsman & bon viveur King Edward VII. He invested in “The Edwardian era with a reputation for delicious if somewhat upholstered pleasures” and they aim to continue this philosophy.


Marquee & HQ Sponsor


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Porvair is a specialist filtration and environmental technology group with operations in the UK, US, Germany and China.

The Group develops designs and manufactures specialist filtration and separation equipment. We serve a range of market segments of which aviation, energy and industrial process, laboratory supplies and molten metals are the most important.


Friday Night Food Sponsor

St Pierre Bakery

Award winning global bakery business, St Pierre Groupe, is one of the bakery industry’s best kept secrets. With a proven track record in creating the very best, innovative products, its portfolio includes authentic European bakery brand St Pierre, as well as Baker Street and Paul Hollywood. 


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Saturday Night Food Sponsor

RQ Capital Ltd

RQ Capital Ltd is a specialised property finance company providing property development and bridging loans. By lending our own funds, we are able to provide an effective and responsive service. We aim to build long term relationships with our borrowers and professional introducers, using our expertise to assist them in maximizing the return from their property projects.


After Party Music & Dancing Sponsor

The Hoste Arms

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Luxury boutique hotel and spa located in Burnham Market, one of North Norfolk’s prettiest villages. 



Pink Ladies Sponsor

Bombay Sprout

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Bombay Sprout is a small design company, based in Burnham Market, North Norfolk.  We design everything here in Norfolk but all our products are made in different regions of India, a country we are deeply passionate about. Our complete range of accessories for the home include quilts, bed linen, tableware and dhurries.  


Medals Sponsor

BB Textiles

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Bespoke, hand sewn curtains, blinds, cushions and other soft furnishings. High quality craftsmanship and contemporary designs. Choose from our extensive range of fabrics in house or supply us with your own material.

C/O Urban Armour, The old Chapel, North Street, Burnham Market, Norfolk, PE31 8HG

Telephone 01328 738880


Event Support Sponsor


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Long term supporters, competitors and prize givers, TRIHARDER, Norfolk’s best and most colourful online and in-real-life triathlon store is the backbone of the cycle leg this year. Organising regular cycle rides from their Dereham store, open water swim events and selling all the best brands, TRIHARDER is your short cut to re-equipping, bike servicing and wet suit fitting for this year’s event. Hurrah! 


Video Sponsor

GLR Visual 

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G.L.R. Visual is a family run business based in Norfolk. George is a commercial drone pilot and talented photographer. Lucy is the commercial brains behind the business and together they aim to provide customers help with their visual marketing.



Photography Sponsor

Dolphin Graphics

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At Dolphin Graphics we aim to provide a high quality print and design service including photography in all print formats.

We are recognised for our standards of excellence and reliability and have been in business for over 20 years.

Comms Sponsor

Muskateer Events

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Muskateer Event Mangement is an event management company running primarily, but not exclusively, equestrian events up and down the country. Founded in 2001 by Alec Lochore it is now well established, organising evetns such as Houghton International, Burnham Market International, Whistfield Horse Trials and Cholmondeley Castle Horse Trials. 



Accounts and Legals Sponsor

Hayes and Storr

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Hayes + Storr are a long-established, local law firm with a proven reputation, providing specialist and everyday legal services for all stages of life. From their seven offices across Norfolk, their dedicated teams of lawyers advise individuals and businesses across the county and nationwide.


Website Sponsor


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Visualade is a  freelance design service run by Kirstin Crane, helping small businesses with their visual needs. This includes everything from logo designs, flyers, postcards and brochures, to digital design in the form of website artwork and e-newsletter design. Her ethos is to offer a friendly and affordable design service, helping any way she can, big or small.



Goodie Bag Sponsor

Norfolk Cottages

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As a local, family-run company with 25 years of experience, we understand that holidays spent with friends, family and loved ones, are the most special times of our lives. Whether they are booked way in advance or as a last-minute get-away, these times are highlights looked forward to by everyone and cherished for years to come. Our portfolio of 550+ properties, all fully graded, are located throughout the county in hand-picked locations. Our team are all local experts with a passion for the area and dedicated to making sure your experience, from start to finish, is a smooth and enjoyable one.

Water Sponsor

Farside Africa

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At Farside Africa we tailor make holidays and safaris throughout Africa. There is so much to do in Africa with amazing safaris and beaches but we can also arrange for you to see the animals or travel through the country on foot, on horseback or by bike. We can arrange holidays for you aroundendurance events such as mountain bike challenges, marathons or ultramarathons, running and biking through some of Africa’s most spectacular landscapes.


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Office Hub Sponsor

The Norfolk Film Co

The Norfolk Film Company has been established by Crispin Buxton to represent a handful of exclusive locations in Norfolk and East Anglia. Thirty years experience in the Film & TV industry along with unrivalled  connections within the region, enables the Norfolk Film Company to offer full Production Services including budgeting, location Scouting and management, crewing,and casting.


Office Space Sponsor

West Raynam Business Park

West Raynham Business Park is a busy hub for business situated near Fakenham, Dereham, Swaffham, Norwich and Kings Lynn. This thriving business community has a mix of office space to let, industrial space, storage and workshop space to suit a variety of business needs. Extending over almost 100 acres, the Norfolk Park comprises a variety of former RAF buildings ranging from offices and stores of as little as 657 sq ft to almost 10,000 sq ft, all available to let on flexible terms.

Crisp Sponsor


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Based in Norwich, all KETTLE® potatoes are British, with the majority grown within 30 miles of their factory. To achieve that perfect crunch, KETTLE® started hand-cooking potato chips 30 years ago. Their cooks are still hand-cooking in small batches. Whilst the potato chips are still warm, they’re seasoned with delicious real food ingredients, from the classic Lightly Salted to the more complex Sweet Chilli & Sour Cream. All varieties are free of artificial ingredients and gluten free.


Finishers Drink Sponsor

Vita Coco

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Before Vita Coco, you needed a ladder and a machete to get fresh coconut water. Let's be serious, who has a ladder these days? Vita Coco lets you enjoy the delicious, nutrient-rich taste of coconut water anywhere you are—no climbing needed.


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Pretty Little Extras Sponsor


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Ibbi is an online store of beautiful, practical, quirky homewares and found objects from around the world, all gathered together in one place, to make browsing and shopping easy!